Make More Profit Without Spending More.
Most businesses throw money at ads and hope for the best. I use Data Intelligence to identify what’s actually holding you back, fix the leaks in your website, and optimize your conversions
I find the problems holding you back.
Stop buying more traffic for a website that doesn’t work. I identify the “hidden killers” of your profit margin.
Ad Waste Audit
I analyze your ad campaigns to see which clicks are wasting money and which are actually buying.
Technical Friction
If your site is slow or confusing, you are paying for visitors to leave. I fix the speed and the UX.
Funnel Cracks
I find exactly where people drop off in your sales process and bridge that gap with better logic.
Manual Burnout
I automate lead capture and reporting so you spend less time on admin and more on high-value work.
I am a Business Driven Data-Strategist who applies a product-thinking mindset to both data and development. I translate complex strategy into high-performance web systems, because every great idea deserves a fast, maintainable execution that delivers measurable results.
Proven Results
I don’t just build pages, I architect solutions. Here is how I’ve helped businesses save money and scale revenue
The Retail Marketing Analysis Project uses Python and Power BI to transform raw data into a strategic growth roadmap. By engineering an ETL pipeline, I converted complex datasets into actionable insights, empowering stakeholders to optimize marketing spend and increase profitability.
SHE Experience is a dedicated platform for female leadership and growth, bridging the gap between spiritual reflection and strategic life-coaching for women ready to embrace their next chapter.
The Coffee Sales Project is a data-driven case study in retail optimization, using BI tools to transform raw transaction history into a strategic roadmap for increased profitability and inventory efficiency.
Syndeo Digital is a growth-focused creative agency dedicated to transforming local businesses into digital authorities through high-performance web development and strategic brand storytelling.
More than just a "Website Guy."
Most freelancers build a site and disappear. I position myself as your Data & Growth Partner. I identify the bottlenecks in your acquisition, the leaks in your website, and the inefficiencies in your spend.
The BI Advantage
I use Business Intelligence to give you a “God View” of your business. Instead of looking at 10 different spreadsheets, I build one dashboard that tells you:
- Which marketing channel is actually making you money.
- How much each customer is actually worth over time.
- Where you can cut costs without losing revenue.
One breakthrough every Monday morning.
Self-mastery isn't about time spent, but leverage applied.
Stop acquiring problems. Start acquiring profit.
Whether you need a full data strategy, a high-converting web platform, or someone to connect the dots between the two, I'm here to translate complex challenges into clear, executable steps.